UNDER ARMOUR TRIAL NEW PLAYER-TRACKING BASELAYERS

We’ve all seen our favourite players in training with those black ‘GPSports’ vests on – tracking and processing data about a player’s movement; well, Under Armour think they’ve come up with something even better!

Under Armour E39

Dubbed the E39, the hight-tech baselayer is going to be used on between 10 and 30 athletes in the NFL combine this weekend.

For those not in the know, the combine is a series of drills and exercises where prospective young college stars go to impress the coaches of the professional NFL teams, with staff on hand to measure vital stats like vertical jump height, top speed and strength.

Under Armour’s E39 aims to enhance the wealth of data available to combine applicants, staff and coaches by using several awesome pieces of technology to give the most in-depth performance readings and insight into the physical condition of the athlete wearing them.

Weighing less than 4.5 oz (2kg) the E39 is made from the same material as the rest of the company˘ line of compression-based apparel.

But just below the ribcage the shirt also contains a removable sensor pack called a ”bug” that holds a triaxial accelerometer, a processor and 2 gigabytes of storage.

The information collected can be broadcast via Bluetooth to phones, iPads and laptops so that scouts and coaches can view the power and efficiency of each athlete˘ movements. Heart-rate and breathing-rate monitors are placed on both sides of the sensor pack, helping to gather even more intel from the body˘ core.

The triaxial accelerometer inside the sensor pack measures acceleration and change of direction. It breaks down an athlete˘ movements along a vertical plane passing from front to rear that divides the body into left and right sections. It provides a glimpse at how each side of the body is moving in sync ĹĄ or out of sync ĹĄ with the other during a sprint, for example.

Under Amour are currently very proud of their prototypes and can’t wait to see how they go down at the Combine this weekend, after that who knows where the E39 could end up!

Our bet is that Brands like Nike and adidas will be watching this innovation by Under Armour very closely, given their success with products like the miCoach and Nike+.

But more importantly, we could see Top European clubs using devices like the E39 to get a better analysis of their athletes.

What do you think to Under Armour’s latest creation?

Vital sports technology innovation? Or a show of force from the American brand?

Let us know in the comments!


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6 Comments

  1. says: Beto

    There no argument for the device being a “bad” idea.
    Any technology that helps gather that type of info can only be good. It all comes down to how fast and presentable the information can be processed. And from the looks of it, it’s real-time. Kudos to UA.
    BTW, FIRST!! 🙂

  2. says: zizou wannabe

    very cool… but only for top end athletes right? And it will be the clubs / teams paying for them.

    I dont think we will see this available to the weekend warrior at a reasonable price….

  3. says: Nicoacademia

    only in america…

    however it could spark a fitness arms race in europe if this kicks off.

    given that some teams already use prozone for athletes activity levels and heart rate monitors during pre-season.

    given that football is a more agile sport – simply measuring sprint angles during a match have no use. no one should run in a straight line you’d be mugged off the ball easy nappy.

  4. says: Adrian Faccioni

    The device doesn’t measure distance, speed, position, accelerations or decelerations?

    It doesn’t seem to be much more than a hyped up heart rate monitor.

    How do you measure true exertions if you aren’t measuring any of the above metrics?

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