Chances are that when Wayne Rooney meets up with the Nike hierarchy in Manchester today, the American brand’s PR guys will have one just one thing to say to him. Simply put: ”Good timing Wayne, good timing.”
Although the Total 90 Laser III’s have been ‘out there’ for over a month now, it’s safe to say that the take up by professional players hasn’t been as prolific as might have been expected.
The boot was launched well enough with Fernando Torres at the fore but it probably didn’t help the cause that after a handful of games, the Spanish international switched back to his Laser II’s for a while. Additionally, such was the seeming overnight success of the CTR360 Maestri, that the performance all new Nike boots will now surely be measured against them.
However, Saturday’s game at Old Trafford between Manchester United and Hull City might change all that.
Rooney will be centre stage in Manchester today as Nike stages its official launch of the Total 90 Laser III and coming on the back of his four goals at the weekend, those concerned couldn’t have picked a better day. For the record, Rooney has now scored 19 times in the top flight this season and his virtuoso performance put his side back on top of the table.
Footy Boots will of course be covering the event. You can keep in touch with what’s going on via our Footy Boots Twitter account and we’ll have a full round up and images on the web site over the next day or so. It’ll certainly be interesting to see how Nike goes about positioning the boots in the current market place, if nothing else, to silence the doubters who have suggested that the Total 90 range has possibly come to the end of its useful life.
Meanwhile, it may have been a great weekend for Rooney but not so for his United team mate Michael Owen.
The former England hit man was wearing his new Umbro Speciali ‘Eat my Goooaaal’ limited edition boots but his finishing, as described in much of the national press, was well short of what is required at the top level.
However, he received some welcome support from manager Sir Alex Ferguson who praised his hunger and link up play with Rooney.
Today though will all be about Rooney and the Total 90 Laser III.
So, if you’re one of those who’s not yet sold on the boots then make sure you check back in with Footy Boots via our Twitter account or the web site for our exclusive report from Manchester, a Q and A with Wayne and the latest from Nike Football+.