Some say they are too expensive while others won’t now wear anything else. Whatever your opinion of them, Nike is sure to create a massive buzz in the football world after revealing the Superfly II.
Cristiano Ronaldo, no less, was on hand to launch the new Nike boot at a global media event which was held at a bespoke space inside Battersea Power Station in London.
The Superfly II features a new, unique adaptive traction system designed for explosive acceleration. The Mercurial Vapor Superfly II also includes a re-engineered upper for enhanced fit and ball control for fast feet while Nike say the vibrant ultra-violet color boosts visibility on the pitch.
Nike’s design and engineering teams talked with some of the fastest players in the world, who emphasized that acceleration around a defender is just as important as beating him in a straight line.
The Nike Sports Research Lab researched the world championship finals in 2006 and found that there were 845 slipping events over 63 games, or roughly 14 per game. Building on these insights, the Nike team collaborated closely with elite athletes including Cristiano Ronaldo, Zlatan Ibrahimovic and Alexandre Pato to create a boot that enables toe-off acceleration and minimizes slippage in game-changing situations.
Commenting on the Superfly II, Cristiano Ronaldo said:
For me, it’s all about first-step acceleration, but twisting and turning around a defender is also important. The Mercurial Vapor Superfly II helps me do both, so I can beat my opponent and create scoring opportunities.
Athlete insights also pointed to the desire for a close fit around the foot without compromising on durability or support. Next-generation Nike Flywire technology incorporated into the boot’s streamlined upper provides a lightweight, strong and more dynamic fit. The carbon composite tuned chassis provides a lightweight platform with traction elements and allows players to stay closer to the ground.
Access to the elite through Nike Football+
The Mercurial Vapor Superfly II also gives consumers unprecedented access to the training insights of the world’s top players, teams and coaches through Nike Football+.
Each pair of boots comes with a unique user code that can be used to unlock trade secrets from inside the game and the next installment of Nike Football+, Master Speed training content on NikeFootball.com.
The Nike Football + Master Speed program provides exclusive access to Brazil national team stars Robinho, Fabiano and Nilmar, putting the power of speed directly into footballers’ hands and their game day preparation.
Four camps are available:
Pelada – Learn high-speed ways to practice fast, competitive Brazilian football.
Brasilerao – Meet the coaches and players of Brazil’s premier club, Corinthians. Experience four authentic drills with top club coaches.
Gringa – Only the best Brazilians go to Europe. Get the inside track on the real difference between the continental games from the superstars who experience it – and apply it to your own game.
Selecao – Enter the top secret world of the Brazil National Team’s training hideaway in the mountains, Granja Comery. Experience squad drills and 3-man exercises with a top CBF coach.
Building on the Master Speed program, “Inside the Elite” is a new feature offering exclusive inside access to players. Athletes including Robinho, Javier Mascherano and Zlatan Ibrahimovic offer candid insights on their game and match preparation.
In addition to these Nike Football+ Master Speed programs, footballers will have access to country-specific Nike Football+ activities like training sessions, trial events and player appearances. Nike Football+ is also available as an app for the iPhone and iPod Touch on iTunes.
Superfly II Tech Specs
Traction on demand
In developing Nike Sense adaptive traction technology, designers created an adaptive stud that can extend and retract by up to 3mm, based on ground conditions and pressure exerted by the player. Directionally positioned blades maximize cutting and allow for quick changes of direction, while secondary toe traction provides added toe-off power for those first critical steps. The result is a boot that enables greater speed in all directions.
As fast as you’re moving, the high contrast, high visibility ultraviolet colour scheme allows team mates to find you even faster, so you get the ball delivered right at your feet.
Fit and Comfort
Flywire technology is fitted throughout a lightweight, multi layer composite upper to deliver a precise fit an optimal support.
Ultra light ride
The carbon fibre composite plate – the lightest and strongest chassis made by Nike – reacts instantly to your demands for speed.
The Mercurial Vapor Superfly II boot was released on 1st April 2010 at a price of £275.