Puma Tribes, where Puma let’s you create your own Puma football kit.
Aimed at the Japanese market, Puma have launched a team kit package. Called Puma Tribes, the website allows you to configure your own football kit, and if you live in Japan you can even buy it.
It’s not a new idea, as Nike ID have been offering a similar set-up for sometime, but the website is fairly easy to use – visit the site. You can create over 10,000 combinations of team strip, so everyone should be able to make up a unique style.
The video to support the campaign is not what we have come to expect from the major football brands though. It’s quite possibly the dullest video we have seen. We’ve warned you, but you can watch it here, if you fancy a snooze – see the video.
