Fans at Sunday’s Carling Cup Final will be able to monitor their own progress as well as their team’s thanks to digital technology inside the stadium.
In a world first, Carling has teamed up with Sky Sports to track the highs and lows from the stands as well as the pitch via live sound level readings from both ends of Wembley.
Supporters inside the stadium will be updated four times during each half via digital advertising boards around the ground and a specially installed giant LED screen in front of the Royal Box.
Meanwhile, Sky Sports viewers will be able to see “Fan-o-Meter” readings during their coverage of the first domestic final of the season.
The readings will be based on a percentage share of the volume based on maximum decibel levels recorded over ten minute periods.*
As an extra spin-off, the noise generated will raise valuable funds for the Bobby Moore Fund for Cancer Research UK with the donation rising in line with the volume level. Carling has pledged a sum of £10,000 but the figure will increase to £15,000 if the decibel level hits 100 dB and £20,000 if it exceeds 110 dB.
The idea has been backed by leading figures at both Manchester United and Tottenham Hotspur.