Today, Mitre Sports International announced the launch of Mitre Star, an exciting online hub developed for 5 aside and 7 aside football players and teams.
Through Mitre Star players can gain access to expert advice on small sided football tactics, technique, nutrition and fitness.
Working with experts and online publications and their existing communities such as FourFourTwo and nutritionist Ben Coombes, Mitre has curated the best bite-sized online content across tactics, technique, fitness and nutrition.
Will Klug, Brand Marketing Manager at Mitre Sports International stated: “We’re really excited about the launch of Mitre Star and the opportunity it presents us to create and share engaging and fresh content for football players. The popularity of 5-aside and 7-aside games continues to increase in the UK and we are committed to introducing relevant product and content that appeal to this audience.
“Our partnership with the Lucozade Powerleague is building brand awareness, whilst the launch of Mitre Star is created to enhance player’s football experience. We have ambitious plans for the brand in the UK and Ireland and remain dedicated to being at the heart of football to improve quality at every level.”