Umbro have come up with a new red logo as part of the new company identity which will be on some of the Umbro products and advertising from the end of next month.
According to the Daily Mail, this logo could soon appear on the Manchester City shirt, as the newspaper reports the Premier League side and Umbro are close to announcing a new kit deal.
Umbro are said to have hired 200 new staff to cope with the contract, with City set to call time on their four-year, £10 million deal with Le Coq Sportif two years early.
Whilst the England national team’s sponsor is busy negotiating new deals, the Scotland national team have announced that they will wear a new away kit when they play against Holland in next month’s World Cup 2010 Qualifier. The last time Scotland used a “special” kit was against Georgia in the crucial Euro Qualifier for EURO 2008 on Wednesday 17th October, where they lost the game 2-0 using a maroon outfit.
A Spokesman for the Tartan Army, Hamish Husband groaned:
Not another strip! The players and fans can be a superstitious bunch so this might not be the best time to change things. To be honest though I don’t know if Scotland has ever had a lucky strip.
Scottish club side Motherwell revealed some news of their own during this past week as well. In conjunction with PSL Team Sports, Motherwell has signed a new kit deal with one of the world’s leading sports brands, Canterbury of New Zealand.
The deal will see the company provide Motherwell with first team kit, training apparel and its revolutionary BaseLayer products for a period of four years beginning at the start of the 2009/2010 season.
A clearly well briefed manager Mark McGhee said:
I am delighted that the club has managed to secure such a well known, respected worldwide brand to manufacture and produce our kits for next season.
And on another note, in a recent poll conducted by MyCelebrityFashion.co.uk, which surveyed over 1900 men, it was revealed that men would much rather see their partner or wife in bed in their favourite football teams colours than a skimpy lingerie set.
Speaking about the results the Managing Director of MyCelebrityFashion, Jilly Tovey commented:
I think women everywhere always had a sneaking suspicion that blokes like their football or rugby team more than they should but to find out that they find women more attractive in bed when they are wearing a football or rugby top is maybe taking it a little too far.
For even more stories regarding football shirts visit footballshirtculture.com
By James Bailey