Revealed officially this morning, Puma announced via Press Release that Colombian international Radamel Falcao is the latest top European talent to sign a long-term deal to wear Puma football boots.
The Atletico striker joins the German brand hot on the heels of fellow South American Sergio Agüero, Falcao is the latest international star striker to join PUMA’s growing football player portfolio, meaning the sportlifestyle brand has signed two of the top three football transfers of 2011.
Atlético Madrid’s record signing has chosen to wear the Puma v1.11 Speed boot in the lead green colourway, though this weekend opted for the 150g Puma v1.11SL for their away clash with La Liga Champions Barcelona.
Puma have already confirmed that Falcao will be a ‘top-tier’ asset to both the Puma stable of and football boots their sports-lifestyle range, which we’re sure has something to do with his good-looks and considerable social-media presence!
Falcao had previously played in blacked-out Mizuno football boots, even during his time at this Summer’s Copa America, so Puma were likely a number of brands competing for the former River Plate man’s signature
With his pace, skill and trickery, Falcao has made an explosive start to life in Spain’s top flight – scoring five goals in four games already this season, undoubtedly something that Puma will be keen for the former Porto striker to continue.
Falcao joins Sergio Agüero, Samuel Eto’o, Mario Gomez, Ibrahim Afalley, Loic Remy and other lead players who have chosen the Puma v1.11.
Speaking about the new partnership, Falcao said;
“I have made two great moves this past couple of months, one to Atlético Madrid and the second to sign this partnership with PUMA. Both are big steps towards moving my career forward and achieving my goals.
I have always had big ambitions in football – I am proud to be playing in La Liga, and working with PUMA on the global marketing campaigns they have developed is very exciting for me. I fully believe in the plans they have developed, and love the Puma v1.11 football boots.”