Yesterday, Nike revealed the exquisite Gold Hypervenoms that Brazil star Neymar will wear for the remainder of the World Cup.
Having shone in the opening games, Nike are hoping a little added sparkle in the form of a unique Gold Coin / Volt colourway for his football boots will help him carry his team through to the final.
https://www.youtube.com/watch?v=Y0sSGGDtkfk
Inspired by a story from Neymar’s youth that the Santos youth would spraypaint his boots gold before every game, we’d like to believe that a Nike rep just handed these to the star as he left the changing room after the Cameroon match..
But the truth in Nike and Neymar have been working on these for a considerable length of time, with Nike creative mastermind Denis Dekovic driving the idea
In this video he delves further into the inspiration and the challenges of creating an all-gold boot for the star.
And if you’d reall like to round the story out, Dekovic’s Instagram has some candid behind-the-scenes snaps of the Brazil star with some of the prototypes.
Well worth a look!
Thoughts on Neymar’s Gold Hypervenom Phantoms?
Will you be grabbing a pair for yourself?
Let us know in the comments!
