adidas reveal ‘Uniforia’ the official Euro 2020 Match Ball

The ball takes inspiration from the revamped format of the tournament itself, which, in celebration of the 60th anniversary of the competition, Euro 2020 will be a one-of-a-kind tournament because it will be organised by more than two countries for the first time. The matches will be played in twelve countries, at twelve stadiums. The final of the European 2020 Championships will take place at Wembley stadium in London.

Games are set to take place in 12 host cities – London, Glasgow, Dublin, Bilbao, Amsterdam, Copenhagen, St. Petersburg, Munich, Budapest, Rome, Bucharest and Baku – and the GPS coordinates of each stadium feature within intricate designs on the ‘Uniforia’ are represented with their coordinates on the upper in subtle grey text.

Wembley Stadium will host the two semi-finals and the final. The new European champions will be crowned on Sunday 12th of July 2020.

The Adidas Uniforia Euro 2020 ball is predominantly white with a garnish upper graphic that combines black brushstroke prints with striping in neon blue, yellow and pink. The logos on the Adidas Euro 2020 ball, Uniforia, are black symbolising the blurring of boundaries and crossing of borders that the 2020 tournament entails.

“When designing an Official Match Ball, we always look to reflect culture; what is the spirit of the street that we can proudly showcase in the stadium,” explained Anika Marie Kennaugh, Product Designer at adidas. “What we saw in our cities – all our key cities – is the need to come together and unite for change. As one of the major sporting events in the world, Euro 2020 is a great opportunity to proudly showcase the power of unity and to celebrate sport as a connector of people, ideas and creativity.”

From a technology perspective, the Uniforia is effectively the same as recent FIFA World Cup models, offering the same high-performance structure and panel construction, but with a unique ‘Hi-White’ material – allowing for better visibility on the pitch for players. The official Euro 2020 ball has an excellent shape precision, flight stability, predictability after bounce and durability.