adidas Set to Bring ‘Predator Instinct: The Game” to London

adidas Predator Instinct The Game London

We’re lucky enough to see some pretty cool set-ups for events here at, so it takes a lot to really surprise us.

adidas’ promo video for ‘Predator Instinct: The Game’ surprised us.

In fact, it floored us.

Looking like a Laser Tag arena with fully-armoured shock-troopers hunting down a player with a ball, adidas are creating an environment where players will need to call on their instinct to survive an obstacle course.

Whilst the details are scant at the moment, we already know we want in.

Thankfully, there are a few teasers that adidas are drip-feeding through their social channels, including concept art of the ‘zones’ that players will be tackling.

adidas Predator Instinct The Game event

If you’re in London, or willing to make the trip, adidas are taking registrations for lucky members of the public to tackle Predator Instinct: The Game.

To apply, head over to before August 26, 2014. Registration open to UK residents only.

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