Football Boots, Soccer Shoes, Cleats or whatever you call them!

Comments

Categories


columns


Nike have sued Adidas over a Chinese footballer’s endorsement contract in China.

Zheng ZhiFootball boot brands Nike and Adidas have been in court battling over the contract of Zheng Zhi, the captain of China’s national football team and Charlton Athletic player.

Zheng Zhi

Zheng Zhi signed for Charlton from Shenzhen Ping’an on loan initially in December 2006 before making a brief return for Shenzhen Ping’an and then signing a permanent deal with Charlton in August 2007. In his home country, Zheng Zhi is considered the best Chinese player of his generation, making him a key target for Nike and Adidas to market their products in the country.

The argument between Nike and Adidas revolves around Zheng’s initial contract with Nike, which Nike feel was violated by the player and an approach from Adidas during the time when Zheng was contracted to Nike was immoral.

Nike Lawyer Fu Qiangguo:

Zheng Zhi Adidas contacted Zheng immorally though it knew clearly Zheng was sponsored by Nike. Adidas benefited the most from Zheng’s breach of contract. While Zheng, lured by the good pay Adidas offered, has also harmed Nike’s interest.

The Nike deal which expired at the end of last year, meant that Zheng would where Nike products whenever possible in public and that he would refrain from wearing other branded products.

Adidas approached Zheng in 2004 to become an ambassador for them, Zheng then asked Nike for an improved deal but it was allegedly refused. In court Nike used evidence to suggest Zheng wore Adidas products in 2005, which violated their agreement. Subsequently, Zheng asked to terminate his agreement with Nike and began promoting Adidas products.

Adidas responded to Nike’s concerns by stating that Zheng was not paid by Nike on time and that this broke their agreement. They also went on to state that the reason Zheng wore the Adidas products was, because he was at the time, on international duty and the national side is sponsored by Adidas.

The court have not yet reached a verdict on the matter.

Zheng Zhi wears the Adidas Predator Absolute football boots.

» Comments


Bookmark with:

Similar Posts:

RSS feed | Trackback URI

Comments »

No comments yet.

Name (required)
E-mail (required - never shown publicly)

Football Videos


Advertisement


Recent Posts


Football news

Debate

Which of the following football boots will have the biggest impact, both immediate and long term, in the market place?

  • adidas Predator_X (48%, 848 Votes)
  • Nike CTR360 (45%, 802 Votes)
  • PUMA v1.10 (7%, 128 Votes)

Total Voters: 1,778

Loading ... Loading ...


© 2009 TH UK Network Ltd : Website by TH UK Media

Football Boots - reviews, news, video and expert analysis on football boots. It's the home of football boots!