West Ham United have announced a new shirt sponsorship agreement with SBOBET until the end of the 09/10 season.

Football Shirt Culture reports that a partnership with the Asian online sports bookmaker SBOBET has been agreed until the end of the current season.

The new SBOBET logo will be worn by the first team - replacing the squad numbers used since 20 September 08 and will be featured on all adult replica strips.

The lucrative deal, thought to be in the region of £2.5 million concludes a detailed bidding process over the past ten weeks that saw the club meet with several interested parties and hold extensive negotiations.

The sponsored shirts will be seen for the first time when West Ham face Tottenham on Monday 8 December.

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