With each new football season comes a brand new football – welcome to the official Premier League ball – Nike T90 Seitiro.

Question: How do you make football more exciting?

Answer: Introduce a ball that offers players unrivalled consistency, accuracy, touch and visual acuity.

That’s what Nike have done with the new Premier League Ball.

Premier League Ball

It’s called the Nike T90 Seitiro and will be used for the 2011 / 12 season in the Premier League, La Liga and Serie A.

Footballs became a topical theme during the 2010 World Cup thanks to the Jabulani World Cup ball. The ball came in for a great deal of criticism from players, managers and pundits.

Nike have taken the opportunity to get one over on their arch rival with the launch of their ball which is to be used in the most competitive leagues throughout Europe. Since its introduction, the ball has received nothing but praise and that includes the team here at Footy Boots HQ who have had the opportunity to put the ball through its paces.

Premier League Ball – Features

- Micro Textured hand-stitched TPU casing
- Geometric precision distributes pressure evenly
- Perfect Sphericity allows the ball to fly faster
- Flexible, cross-linked Nitrogen-expanded foam for exceptional shape retention
- Six-wing carbon-latex bladder for explosive acceleration
- Two-year stitch and shape guarantee

The Nike T90 Seitiro’s micro-textured casing regulates airflow equally across its entire surface, making it less prone to wobble and giving it a more direct, arrow-like flight.

Consistent touch: Nike teams also focused on enhancing touch – often one of the most crucial elements for footballers. A unique five-layer casing and construction improves touch, giving players maximum control and greater command and presence on the pitch.

The Geo II configuration of the ball’s 32 panels evenly distributes pressure across the whole ball, offering more consistent movement and the same response wherever the ball is struck.

True control: The micro-textured casing material of the Nike T90 Seitiro is designed to equalize the flow of air over the ball during flight. This stabilizes the ball and allows it to fly truer – maintaining it’s intended flight path while ensuring greater control and accuracy shooting, sending or receiving a pass.

Innovative visual science: Nike T90 Seitiro also features a brightly coloured graphic designed to deliver visual performance benefits to players.

Up to 99% of a person’s eye sight is via their peripheral vision, under 1% is considered foveal, or focused vision. Based on this, Nike designers and visual scientists explored how the human eye locates and responds to the colour and design of a football while in motion. The result is Nike T90 Seitiro’s high-contrast asymmetrical graphic designed to generate a strong visual signal, which captures peripheral vision and focuses central vision more rapidly.