Designing a football boot is probably something that many of us have dreamt of doing at one time or another, so when we came across this photoset on the Nike Football Facebook page we knew it was too good to not share.
Seeing how the Hypervenom Phantom came together across the design process is particularly interesting, as we can see what steps Nike took when working with a completely new concept to create something that’s unlike anything else on the market.
1. “Supernatural performance starts simple as the basic shape is formed”
Nike have prided the Hypervenom on being built on the brand’s most anatomical last to date – and that’s something that’s present even on this early stage of the boot.
2. “The search for the cleanest strike begins…”
At this stage, you can see that Nike have essentially built a GS around that new last – and why not? As a concept boot, the Nike GS was designed to inspire Nike football boots for years to come – the same way a concept car would in the automotive industry.
3. “Offset laces provide a bigger strike zone.”
Sticking with that same GS-style construction, Nike have added in the side-offset lacing to provide a larger strike zone – something that would make it from this prototype to the final model.
4. “NIKESKIN texture is added for maximum grip, control and quality first touch.”
At this stage in the design, you can see that Nike have decided NikeSkin will play a big part in the boot’s construction – but how much to use seems to be the question!
5. “The Hypervenom takes shape with NIKESKIN mesh upper and All Conditions Control.”
Having decided to run the NikeSkin texture all across the Hypervenom Phantom, the little details start to come together – with a more mesh-like finish to the ACC upper, reenforcement for the lace eyelets and a more ‘finished’ looking tongue.
6. “Next up – deadly style.”
With the placement and integration of the components all but confirmed, Nike can work on giving the Hypervenom that distinctive, aggressive look that has got so many people talking.
From the lines that give the boot it’s identity to that all-important placement of the Nike Swoosh, the devil is in the details in this stage of the process.
And that’s all there is to show, but if you’ve got unanswered questions there’s an exciting opportunity coming up at the end of the week, as Hypervenom designer, Denis Dekovic, will be answering your questions live on Twitter from 6pm GMT – Hashtag: #HypervenomChat